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Congratulations to Dele Olojede and 234Next.com!

Posted in: Audience, Business Models, Case Studies, Content, Design, Newspapers, PreDesign, Trends, by: Mario Garcia

Jun 01, 2010
11:10 PM

While scanning the current issue of Fast Company magazine I was happy to see our client and friend, Dele Olojede, featured as one of the “100 Most Creative People in Business.” Dele is Pultizer Prize winner and a visionary in our industry and we’re honored to have worked with him on his 234 Next project in Nigeria.

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Ciao, bella! Il Sole 24 Ore.com debuts new redesign

Posted in: Audience, Case Studies, Content, Design, Information Architecture, Navigation, New Ideas, Newspapers, PreDesign, by: Mario Garcia

May 23, 2010
10:17 PM

Italy’s Il Sole 24 Ore.com debuts a bold, modern design for its website with improved navigation, better use of page real estate and an article page that invites more page views.

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Rosencrantz And Guildenstern Are Dead (But Relevance Lives)

Posted in: Audience, Business Models, by: Mario Garcia

Feb 14, 2010
09:35 PM

Soliciting user donations to fund a website might not be the most sustainable, or profitable, business model, but these baseball writers found that when you’re willing to provide users the content they really want and can’t get anywhere else, asking them to chip in to help get it may not be out of the question.

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2010 02 15

ctrosecrans - it’s “Rosecrans” no “N” in the middle

2010 02 15

Mario Garcia - Corrections made. Thanks! MG

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Why is the color of my wife’s bra anyone’s business?

Posted in: Audience, by: Mario Garcia

Jan 11, 2010
12:44 AM

In just two days the Susan G. Komen Breast Cancer Foundation Facebook page saw the number of fans grow from 135 to over 170,000, and it all started with this simple question posed on Facebook: What color is your bra? 

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2010 01 15

Discount Codes - It was funny seeing all these colours appearing on Facebook!

Think it caused quite a bit of confusion initially (well - it did for me at least!) before it was all revealed (so to speak!!)

2010 01 18

Elegant Gifts - When i read the heading of this article then it stunned me a lot but it has cleared after reading whole article.

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ESPN Chicago twists the knife. How to fight back.

Posted in: Audience, Business Models, Content, New Ideas, Newspapers, Trends, by: John Duncan

Apr 13, 2009
09:21 AM

If newspapers thought that everyone would leave local stuff alone, ESPN’s launch of ESPN Chicago should be a worrying reminder that nothing is going to be easy in the new media landscape. Newspapers either get quicker, bolder and more aggressive ... or they die quietly and alone. A strategy would help…

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“The best gauge at the moment of the impact of the new site is WHO is ‘engaging’ with the site. We have new bloggers who did not previously participate. We have new people uploading reader pictures who did not previously engage with the website. We have people commenting on stories, blogs etc who did not previously interact. We have gone from a limited conversation between the same 10 people to a much bigger conversation with more varied and interesting topics.”

Darren Linton
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