Weblog
The iPad: A game changer for newspapers?
Posted in: Newspapers, by: Mario Garcia
Jan 29, 2010
04:47 PM
The iPad is a gateway. An opportunity for the newspapers to try something new and different. The product can only be a game changer if the newspapers get in the game themselves.
Read full article...ESPN Chicago twists the knife. How to fight back.
Posted in: Audience, Business Models, Content, New Ideas, Newspapers, Trends, by: John Duncan
Apr 13, 2009
09:21 AM
If newspapers thought that everyone would leave local stuff alone, ESPN’s launch of ESPN Chicago should be a worrying reminder that nothing is going to be easy in the new media landscape. Newspapers either get quicker, bolder and more aggressive ... or they die quietly and alone. A strategy would help…
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Five predictions about US newspapers: Pt 3
Posted in: Audience, Business Models, Content, Newspapers, Trends, by: John Duncan
Mar 19, 2009
09:39 AM
The death of a large number of newspapers will not mean the death of print. The survivors will exist at a scale that adds new impetus to print products, and their costs will decrease as audiences remain flat. The smaller local titles can remain economically viable for many years on the back of conservative advertisers and a cost base that can fund a niche local news operation for some years.
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Is top navigation still necessary on news sites?
Posted in: Design, Information Architecture, Navigation, New Ideas, Newspapers, Technology, Trends, by: Mario Garcia
Mar 16, 2009
10:06 PM
It’s a good question because so much time is often spent trying to organize and create the top navigation of a site. That time could be better used working on writing better headlines and blurbs that get browsers to click. Would more people click on the LOCAL NEWS link or a headline like YOUR NEIGHBOR’S A TERRORIST. NOW WHAT DO YOU DO? My guess, not backed up by any research, is the latter.
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Five predictions about US newspapers Pt 2
Posted in: Business Models, Metrics, Newspapers, Revenue, Technology, Trends, by: John Duncan
Mar 12, 2009
02:45 PM
If 85% of US newspapers are going to die in two years, who will be the 15% that survive and what sort of operation will they be able to afford? Without newspaper subsidized revenues, which existing titles might survive in a pared down format? And who is best placed to take advantage of the chaos and take control of the American news landscape?
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2009 03 14
Here is my opinion about the future of newspapers and journalists:
http://lindipendente.splinder.com/post/20076494/2011:+a+Newspaper+Odyssey
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2010 02 01
marvin Winans Jr. - I personally think they to advertise in a MAJOR way!! The opportunity they have is that APPLE actually NEEDS them! Steve Jobs focused on newspapers in his keynote, calling out ny times and others back to back, as if reading newspapers is a major purpose of the ipad. Whether it is with an app or not, if the business world begins to see television etc. ads showing the new “cool” way to read newspapers, the problem is solved. NEWSPAPERS are BACK! Period.
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